Gloo Partners with AI-Powered VisitorReach to Transform Church Outreach

Gloo, a prominent technology platform for the Christian faith ecosystem, has announced a strategic investment in VisitorReach, a pioneering company in AI-powered church outreach. This partnership aims to accelerate the adoption of innovative tools that help churches connect and engage with their communities more effectively.

VisitorReach, founded in 2023, utilizes artificial intelligence to deliver personalized ads to local communities. These ads invite individuals to engage in one-on-one text message conversations with churches, creating meaningful and personalized connections. Additionally, its Digital Health Assessment tool has been adopted by over 600 churches, offering actionable insights to improve a church’s online presence.

Brad Hill, chief solutions officer at Gloo, highlighted the synergy between the two organizations, stating, “VisitorReach represents the next generation of church outreach. By combining advanced technology and pastoral insights, this partnership equips churches to meet modern challenges with excellence.”

The Gloo platform provides an array of resources for digital ministry, including communication tools, social media capabilities, and more. By integrating VisitorReach’s AI-powered church outreach solutions, Gloo aims to offer a comprehensive approach to attracting and retaining visitors, ensuring sustained ministry impact.

VisitorReach will remain an independent brand under its existing leadership while benefiting from Gloo’s extensive resources and network. Together, they plan to introduce bundled offerings like Gloo+ to enhance the effectiveness of their combined tools.

This partnership underscores a shared mission to empower churches with transformative technology, ensuring they can reach their communities with hope and purpose in a rapidly changing digital landscape.

For more details, you can read the original article on the Victoria Advocate website.